Corporate Social Responsibility

Corporate Social Responsibility

“We believe more than ever that Americans must be united in pushing our country forward to a more inclusive and equitable future. As deployers of capital, banks are in a unique position to build inclusive economies where everyone has the opportunity to take part and reap the rewards. That’s where our sights are set: making an impact, improving quality of life and taking everybody with us.”

- Terry Turner, Pinnacle’s president and CEO


Our Commitment to Corporate Responsibility

Done right, banking is about growing and supporting local economies. We empower businesses to expand and employ more people, and then work with them to build individual wealth.

That was the driving force behind the foundation of Pinnacle Financial Partners in Nashville, TN, back in 2000. The city had lost its last homegrown bank of consequence and surrendered banking authority to out-of-state interests. Our founders started a new bank to restore local decision making by experienced professionals who understood the market.

Today Pinnacle is in a much different position: on our way to becoming the largest locally headquartered bank in Tennessee and in rapidly rising positions across the Southeast, with billions in assets to deploy in service of clients who help grow and improve the cities we call home.

But prosperity that isn’t shared is a hollow victory. We want to make sure we can take everybody with us.

That means supporting underserved communities with opportunities for home ownership and financial independence through entrepreneurship. More recently, we have amplified our diversity, equity and inclusion efforts to ensure that work was more intentional and likely to produce the dramatic results the business world needs. And Pinnacle has always sought to improve the quality of life in our markets through service and generous giving to local nonprofit organizations. 

We are more committed than ever to taking everybody with us on the path to equitable economic success.

2021 Corporate Social Responsibility Report

Pinnacle associates lived our values and carried out our commitments to corporate responsibility in 2021. Our policies, practices and actions for all stakeholders, from associates and clients to shareholders and community members, reflect that commitment.

Read below for highlights and download our full 2021 CSR Report.

Continued COVID Response

  • We helped more than 9,000 businesses stay open and pay their people with $930 million in Paycheck Protection Program loans in 2021. In all, Pinnacle processed and funded nearly 24,000 PPP loans worth $3.2 billion.
  • We ensured a healthy, safe and functioning workplace by strongly encouraging associate vaccination and offering incentives for reporting vaccines and boosters. More than 82 percent of our associates were fully vaccinated by the end of 2021, and our pandemic response team moved quickly to protect them from potential exposure and infections.

Empowering Underserved Communities

  • Pinnacle has committed $1.4 billion in investments, lending and grants for low- to moderate-income housing, small businesses and minority-owned institutions.
  • We have purchased blighted properties in High Point, NC, and directly financed and led construction of more than two dozen homes sold to low- to moderate-income individuals and families.
  • Our associates freely gave nearly 25,000 hours of their time through volunteer work in 2021 to 1,900 organizations.

Intentional Efforts for Diversity, Equity and Inclusion

  • Our DEI efforts put a strong focus on recruiting in 2021, with learning opportunities for leaders on expanding their networks, creating a great place to work for all on their teams and overcoming innate biases with awareness and best practices for intentional inclusion.
  • We also strengthened our leadership pipeline by including more associates of diverse backgrounds and identities in opportunities for development that are focused on growth and succession.
  • We established measurements for our progress by building an inclusion assessment into our annual work environment survey, which is the backbone of how we measure and improve our one-of-a-kind workplace culture.